Master every performance. Enjoy every moment. The BMW 7 Series Sedan stands for self-assured presence, exceptional performance and first class comfort. The new BMW 750Li, powered by a newly developed BMW TwinPower Turbo 8-cylinder petrol engine now with xDrive as standard, is quite simply created for assuming the lead position. The emotive language of elegant design together with the supreme quality of the interior details, individual styling options and technical innovations make The 7 the epitome of the BMW luxury class. Smoothness meets exclusivity. Luxury meets performance.

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BMW 7 Series Sedan: front view in dimmed light
BMW 7 Series Sedan: grey BMW in three-quarter front view surrounded by beam of light
BMW 7 Series Sedan: close-up of laserlight with blue-white beams
BMW 7 Series Sedan: close-up of wheels with multi-spoke design
BMW 7 Series Sedan in Bernina Grey in three-quarter rear view surrounded by beam of light
Light concept: BMW 7 Series Sedan rear view
BMW 7 Series Sedan interior: light incidence through Panorama glas roof


At the centre of attention: the BMW 7 Series Sedan impresses at first sight with its exceptional presence. The self-assured character is primarily underlined by the distinctive front. At the side, the vertical Air Breather emphasizes the height of the vehicle. The interplay between the paint finish in Bernina Grey with shimmering amber effect creates an elegance that, when combined with the 20" alloy wheels, delivers a statement of commanding dynamics. A greeting from the Welcome light beckons before you even enter your BMW. The interior welcomes you with exclusive, high-quality materials which, together with the innovative connectivity features, delivers unparalleled excellence.

BMW Intelligent Personal Assistant: man drives BMW, close-up of Live Cockpit Professional
BMW Remote Software Upgrade: close-up of the instrument cluster
BMW 7 Series Sedan: view from behind to the Rear-seat Entertainment with HD Touch Screens
BMW Reversing Assistant: Rear view of the BMW 7 Series Sedan
Driving Assistant Professional: three-quarter front view of BMW 7 Series Sedan driving in front of urban setting


Assistance stays with you every step of the way. The BMW Intelligent Personal Assistant of the BMW 7 Series Sedan makes it possible. Perhaps you need help to find a particular place or simply adjust your climate control – with “Hey BMW” you start the natural interaction. At the same time, the apps and services of your BMW always remain fully up to date thanks to the Remote Software Upgrade. And with the pioneering driving assistance systems of the Driving Assistant Professional, such as the Steering and Lane Control Assistant and Parking Assistant Plus, such as the innovative Reversing Assistant, you are ready to take new paths at any time.