THE NEW 7

THE NEW 7

Master every performance. Enjoy every moment. The BMW 7 Series Sedan stands for self-assured presence, exceptional performance and first class comfort. The new BMW 750Li, powered by a newly developed BMW TwinPower Turbo 8-cylinder petrol engine now with xDrive as standard, is quite simply created for assuming the lead position. The emotive language of elegant design together with the supreme quality of the interior details, individual styling options and technical innovations make The 7 the epitome of the BMW luxury class. Smoothness meets exclusivity. Luxury meets performance.

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ATTRIBUTES OF A STRONG CHARACTER

THE HIGHLIGHTS OF THE BMW 7 SERIES SEDAN

BMW 7 Series Sedan: close-up of front with big kidney grille and laserlight

UNPARALLELED PRESENCE

BMW 7 Series Sedan: close-up of high-quality leather seats

HIGHEST STANDARDS

BMW 7 Series Sedan: close-up of 750Li badge on the rear

POWER WITHOUT LIMITS

BMW 7 Series Sedan: man sits in BMW and uses Connectivity features

ALWAYS THE RIGHT SETTING

Driving Assistance Systems: BMW 7 Series Sedan driving in front of urban setting

SMOOTHLY HEADING TOWARDS THE FUTURE

BMW 7 Series Sedan: close-up of front with big kidney grille and laserlight

UNPARALLELED PRESENCE

THE FRONT DESIGN OF THE BMW 7 SERIES SEDAN

BMW 7 Series Sedan: close-up of high-quality leather seats

HIGHEST STANDARDS

THE EXCLUSIVE MATERIALS OF THE INTERIOR

BMW 7 Series Sedan: close-up of 750Li badge on the rear

POWER WITHOUT LIMITS

THE V8 ENGINE AND THE HYBRID DRIVE WITH A NEW 6-CYLINDER PETROL ENGINE

BMW 7 Series Sedan: man sits in BMW and uses Connectivity features

ALWAYS THE RIGHT SETTING

THE CONNECTIVITY FEATURES

Driving Assistance Systems: BMW 7 Series Sedan driving in front of urban setting

SMOOTHLY HEADING TOWARDS THE FUTURE

THE BMW DRIVING ASSISTANCE SYSTEMS

TRAITS OF A GRAND CHARACTER

THE DESIGN OF THE BMW 7 SERIES SEDAN

At the centre of attention: the BMW 7 Series Sedan impresses at first sight with its exceptional presence. The self-assured character is primarily underlined by the distinctive front. At the side, the vertical Air Breather emphasizes the height of the vehicle. The interplay between the paint finish in Bernina Grey with shimmering amber effect creates an elegance that, when combined with the 20" alloy wheels, delivers a statement of commanding dynamics. A greeting from the Welcome light beckons before you even enter your BMW. The interior welcomes you with exclusive, high-quality materials which, together with the innovative connectivity features, delivers unparalleled excellence.

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BMW 7 Series Sedan: front view in dimmed light

GROUND-BREAKING EXTERIOR DESIGN

BMW 7 Series Sedan: Light staging on the rear, close-up

WELCOME & GOODBYE LIGHT STAGING

BMW 7 Series Sedan: close-up of laserlight with blue-white beams

PIONEER OF FORESIGHT: THE LASER LIGHT

BMW 7 Series Sedan: close-up of wheels with multi-spoke design

NEW WHEEL STYLING WITH IMPRESSIVE MULTI-SPOKE DESIGN

BMW 7 Series Sedan in Bernina Grey in three-quarter rear view surrounded by beam of light

EXCLUSIVE BERNINA GREY WITH SHIMMERING AMBER EFFECT

Light concept: BMW 7 Series Sedan rear view

UNIQUE REAR DESIGN

BMW 7 Series Sedan interior: light incidence through Panorama glas roof

ELEGANT AND HIGH-QUALITY INTERIOR DESIGN

MAKING THE WORLD YOUR HOME

THE CONNECTIVITY FEATURES OF THE BMW 7 SERIES SEDAN

Thanks to the innovative digital services of the BMW 7 Series Sedan. With Connected Navigation you have many options to make your journey even more comfortable and personalised. BMW Connected ensures a seamless connection between your smartphone and your vehicle, thus allowing you to plan and interact faster. At the same time, you communicate with your BMW quite naturally via your BMW Personal Assistant, incl. offboard speech processing, or you can operate various functions easily via BMW Connected App. The BMW 7 Series Sedan – a new form of mobility. A new way of being at home.
BMW 7 Series Sedan: BMW Operating System 7.0 on Control Display
BMW 7 Series Sedan: close-up of the BMW Live Cockpit Professional

EXPERIENCE MODES

BMW 7 Series Sedan: BMW Operating System 7.0 on Control Display

BMW OPERATING SYSTEM 7.0

MICROSOFT OFFICE 365

BMW 7 Series Sedan: close-up of the BMW Live Cockpit Professional

BMW LIVE COCKPIT PROFESSIONAL

LEADING THE WAY

INNOVATIVE TECHNOLOGIES OF THE BMW 7 SERIES SEDAN

Assistance stays with you every step of the way. The BMW Intelligent Personal Assistant of the BMW 7 Series Sedan makes it possible. Perhaps you need help to find a particular place or simply adjust your climate control – with “Hey BMW” you start the natural interaction. At the same time, the apps and services of your BMW always remain fully up to date thanks to the Remote Software Upgrade. And with the pioneering driving assistance systems of the Driving Assistant Professional, such as the Steering and Lane Control Assistant and Parking Assistant Plus, such as the innovative Reversing Assistant, you are ready to take new paths at any time.

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BMW Intelligent Personal Assistant: man drives BMW, close-up of Live Cockpit Professional

BMW INTELLIGENT PERSONAL ASSISTANT

BMW Remote Software Upgrade: close-up of the instrument cluster

REMOTE SOFTWARE UPGRADE

BMW 7 Series Sedan: view from behind to the Rear-seat Entertainment with HD Touch Screens

REAR-SEAT ENTERTAINMENT WITH HD TOUCH SCREENS

BMW Reversing Assistant: Rear view of the BMW 7 Series Sedan

REVERSING ASSISTANT

Driving Assistant Professional: three-quarter front view of BMW 7 Series Sedan driving in front of urban setting

DRIVING ASSISTANT PROFESSIONAL

HEAD OF PERFORMANCE

THE BMW M760LI XDRIVE SEDAN

Our supreme aspiration: to surpass our own benchmarks. And the new BMW M760Li xDrive Sedan with the mighty V12 engine is simply created to achieve this. In combination with the M Sport package as well as exclusive design elements in Cerium Grey, it demonstrates an independent design language that shifts the focus onto the passion for dynamics. At the very first glance, the impressive air inlets steer the viewer’s gaze to the broad, powerful front apron. The result is an exceptional presence that continues along the exclusive light-alloy wheels, via the mirror caps in Cerium Grey and the V12 lettering on the c-pillar to the unique exhaust pipe finishers at the rear.
BMW M760Li xDrive: close-up of the V12 engine
BMW 7 Series Sedan: close-up of BMW M760Li badge on the rear
BMW M760Li xDrive stands in lateral rear view in front of skyscrapers in urban setting
BMW M760Li xDrive in lateral front view driving on street in urban setting
BMW M760Li xDrive stands in lateral rear view in front of skyscrapers in urban setting

BMW M760LI XDRIVE WITH V12 ENGINE

BMW M760Li xDrive: close-up of the V12 engine

BMW V12 ENGINE

BMW M760Li xDrive in lateral front view driving on street in urban setting

BMW M760LI XDRIVE WITH V12 ENGINE

BMW 7 Series Sedan: close-up of BMW M760Li badge on the rear

BMW M760LI BADGE

BMW 7 Series Sedan: white BMW in three-quarter front view surrounded by beam of light

BMW 745E PLUG-IN HYBRID

BMW 745E PLUG-IN HYBRID

With the BMW 745e plug-in hybrid, you are uniting the best of two worlds: the notable performance of the 6-cylinder engine and the pioneering efficiency of the latest-generation high-voltage battery. A key component of the hybrid drive here is the innovative electric motor integrated into the 8-speed automatic transmission. This permits purely electric driving at speeds of up to 140 km/h. Efficient performance meets precise agility.

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MORE PRESENCE. MORE PERSONALITY

THE BMW INDIVIDUAL 7 SERIES SEDAN

Unique character is immediately apparent: in the BMW Individual 7 Series Sedan, you can recognise it instantly. The impress light-alloy wheels in W-spoke bicolour Ferric Grey styling and the fine paint finish in Aventurin Red metallic lend it additional elegance and underline the special presence of the vehicle at first glance. The initial impression becomes clearer on entry through the aluminium door sill finishers with illuminated “BMW Individual” lettering and continues throughout the interior, from the exclusive BMW Individual full leather upholstery via the roof liner options to the interior trim strips. An exceptional character for genuine personalities.
BMW Individual 7 Series Sedan in red in side view in front of urban setting
BMW 7 Series Sedan: entry sill with BMW Individual lettering
BMW Individual 7 Series Sedan in red in birds-eye perspective
BMW Individual 7 Series Sedan high-quality interior in black
BMW Individual 7 Series Sedan in red in birds-eye perspective

BMW INDIVIDUAL 7 SERIES SEDAN

BMW Individual 7 Series Sedan in red in side view in front of urban setting

BMW INDIVIDUAL 7 SERIES SEDAN

BMW Individual 7 Series Sedan high-quality interior in black

INTERIOR OF THE BMW INDIVIDUAL 7 SERIES SEDAN

BMW 7 Series Sedan: entry sill with BMW Individual lettering

ENTRY SILL WITH BMW INDIVIDUAL LETTERING

BMW ConnectedDrive: man holds lit-up globe in his hands

BRINGING THE WORLD CLOSER TO YOU

BMW CONNECTED DRIVE

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BRINGING THE WORLD CLOSER TO YOU

BMW CONNECTED DRIVE

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BMW Luxury Class: woman in front of turquoise background

MONUMENTS OF EXCELLENCE

THE BMW LUXURY CLASS

MONUMENTS OF EXCELLENCE

THE BMW LUXURY CLASS

THE BMW 7 SERIES SEDAN IN DETAIL